Creating False Memories Essay Example | Topics and Well Written Essays - 2000 words

Creating False Memories - Essay Example The act of recall enhanced later remembering of both studied and nonstudied material. The results reveal a powerful illusion of memory: People remember events that never happened. False memories-either remembering events that never happened, or remembering them quite differently from the way they happened-have recently captured the attention of both psychologists and the public at large. The primary impetus for this recent surge of interest is the increase in the number of cases in which memories of previously unrecognized abuse are reported during the course of therapy. Some researchers have argued that certain therapeutic practices can cause the creation of false memories, and therefore, the apparent "recovery" of memories during the course of therapy may actually represent the creation of memories (Lindsay & Read, 1994; Loftus, 1993). Although the concept of false memories is currently enjoying an increase in publicity, it is not new; psychologists have been studying false memories in several laboratory paradigms for years. Schacter (1995) provides an historical overview of the study of memory distortions. Schacter (1996) spoke of the fragile nature of memory and the Seven Sins of memory, discussing how our memories can fail us in certain situations. Where is the weakness in a memory system that functions according to the principle of semantic relatedness and integration There is one well-known case of false memories being produced in a list learning paradigm: Underwood (1965) introduced a technique to study false recognition of words in lists. He gave subjects a continuous recognition task in which they decided if each presented word had been given previously in the list. Later words bore various relations to previously studied words. Underwood showed that words associatively related to previously presented words were falsely recognized. Anisfeld and Knapp (1968), among others, replicated the phenomenon. Cognitive psychology is the scientific study of human memory and mental processes, including such activities as perceiving, remembering, using language, reasoning and solving problems. There are two important lessons in cognitive psychology. First, mental processes can occur with very little conscious awareness. This is especially true of processes that have received a great deal of practice, such as reading skills. Second, even though these processes can operate very quickly, they are quite complex, involving difficult motor, perceptual and mental acts. Their complexities make it even more amazing how efficient, rapid, and seemingly automatic they are. Intuitive analysis of examples such as "How many hands does Aristotle have" indicates that many important mental processes can occur automatically, that is, very rapidly and below the level of conscious awareness. Memory consists of the power, act, or process of recalling to mind facts previously learned or past experiences. It also refers to process, mental act in which stored information is recovered for some current use. Aside from this, memory also refers to a place, a location, where all the events, information, and knowledge of a lifetime are stored. Cognition, on the other hand, refers to all the processes by which the sensory input is

Business Law and ethics Assignment Example | Topics and Well Written Essays - 1500 words

Business Law and ethics - Assignment Example Carbon emissions are dangerous and therefore undesirable in the country. Companies that put this factor into consideration set de facto standards and, therefore, have a competitive advantage. The paper will examine how the effects of climate change on automobile  will affect their overall performance in the  industry. This may call for adoption of new technology that is both low cost and will ensure high quality of products. Carbon constraints determine the convectional value drivers within the industry that will significantly create challenges for senior managers. Carbon constraints interact well with established efforts to improve fuel economy that will eventually drive prices up. This implies that climate change will have differential impacts on company’s financial performance by creating a distinction between those companies that will ultimately be exposed to these risks. The traditional business model, which is based on tradition measures of demand and supply that affect tangible measures like sales volume, pricing, margins and profitability, and intangible measures like brand recognition, innovation and quality, will be affected. Management’s concern will be  to conduct business operations with  alignment of strategic missions in a world faced with declining profits, tighter policies and shorter product life spans. Companies will be forced to adopt a carbon-friendly technology to reduce carbon emissions as this will  have the potential to alter long-term competitive balance within the industry. However, the biggest challenge is to determine which technologies will be accepted by the markets standards. An example of technology utilized in the automotive industry is the incremental technology which will offer opportunities for the fuel economy. Companies will also be forced to adopt a merger strategy of partnering will others which an ai m of reducing costs. New entrants into the market will face high overhead costs compared to those already in